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Why have a good website when you can have a GREAT website

So what makes a website great. Serenity Web Designers tries to brake down the barriers to the mysteries of great design and Search Egime Optimisation (SEO). You will find a multitude of web design and SEO companies on the internet all claiming to have cracked the “Google Algorithm”. So what’s the Google Algorithm I hear you ask. Well it’s a complicated mathematical code that Google uses to decide where websites should be placed in its directory. As for cracking the Google Algorithm… well I’m afraid no one can claim to have done that. Google plays its cards very close to its chest. Only a select few can claim to know the code. All we can do is try to read between the lines as to what google are looking for in a great site. So here’s a brief look at what you can do to make your site great:

  • Make your site informative. Fancy images and flash animation is one thing but the search engines want to read text to find out what your website is all about.
  • Don’t make the mistake of writing your text for the search engines, write it for your customers. Include your keywords in the text. Maybe 3 to 5% of your text should be your keywords. If it reads well to your customers it will read well to the search engines too.
  • Make your title informative. If your selling burgers then tell the world through your title that your selling burgers.
  • Include “Alt” tags in your images. Alt tags are small pieces of code that the search engines can read to know what your images are all about.
  • Try and get some links to your website from other similar websites. Can be easier said than done. However link building can really help your SEO campaign.


5 Responses to “Latest News”

  1. Micky Grant on April 28th, 2010 9:33 pm

    Thanks for the great information. The web and SEO does seem to be a strange place where ordinary folk like me have trouble understanding.

  2. Jim Boy on July 11th, 2010 1:58 am

    I found your blog on google. I would like to offer my thanks for providing me with some great advise. I tried some SEO companies in the past and found them keen to take my money but not so keen to provide with the service I really wanted.

  3. Search Engine Fan on October 7th, 2010 1:47 am

    Hello there, I’ve been reading through your web site for a couple days and I just wanted to say that the information you’re writing about is great. Best wishes.

  4. Sherri on December 3rd, 2010 2:54 am

    Awesome information! Now I dont have to blog about it xD

  5. Selena Traw on March 14th, 2011 10:37 am

    Have you ever considered adding more videos to your blog posts to keep the readers more entertained? I mean I just read through the entire article of yours and it was quite good but since I’m more of a visual learner,I found that to be more helpful well let me know how it turns out! I love what you guys are always up too. Such clever work and reporting! Keep up the great works guys I’ve added you guys to my blogroll. This is a great article thanks for sharing this informative information.. I will visit your blog regularly for some latest post.

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